Management;Non-IT

Community Manager, Social Media

Contract-to-Hire

Calculated Hire

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Job Description:

The Community Manager, Social Media is responsible for the growth and maintenance of the brand’s vast social media community. As the voice of the brand, you will be a relationship builder and focus on leveraging social media listening tools to monitor brand mentions – noting trends, potential crises, and conversations where they can spark positive engagements. Additionally, their analysis and performance reporting will help drive strategic business decisions pertaining to brand initiatives and content creation. The role is highly collaborative – working frequently with the customer service department, risk team, and brand & CX organization, as well as internal and external creative agencies. You’ll play a critical role of a liaison between our brand and our online communities. They must live and breathe all things social media and have a love for pop culture. To be successful, the Community Manager, Social Media will need to demonstrate an extreme level of empathy for consumers and customers alike, and also have the ability to operate in a highly regulated environment.   

Key Responsibilities:

  • Own the brand’s community management strategy and establish KPIs to track performance
  • Develop a best-in-class social media listening program that covers organic and paid content throughout all channels – constantly identifying opportunities, trends and potential issues
  • Monitor, moderate, and drive online conversations that support the brand’s mission to power confidence as students begin their unique journeys
  • Carefully reply to comments and queries across social media in a timely fashion – while aiming to cultivate positive relationships in responses
  • Understand the needs of the audience base and act as their advocate within the organization
  • Implement creative ways to grow and engage the social media audience across all platforms
  • Create reporting and analysis pertaining to the conversations the online community is having about the brand
  • Share insights across the organization and use data to help inform strategic decisions
  • Be a challenger in exploring ways the brand can leverage innovations in the social media space to meet the audience’s needs  

Qualifications:

  • Bachelor’s Degree in Journalism, Communications, Public Relations, Marketing or other related field preferred
  • Demonstrated career advancement over 3 – 5 years  
  • 1 year of experience in Customer Service, Communications, Public Relations, Digital Marketing or Social Media     
  • 1 – 3 years of experience in financial services or another highly regulated industry  

Knowledge, Skills, and Abilities:

  • Excellent written and verbal communication skills, including copywriting and customer service messaging
  • Must demonstrate a solution-seeking mindset
  • Expertise with Social Media Management and/or Social Media Listening tools such as Sprinklr, Nuvi, Sprout Social, and Hootsuite
  • Adept in leading projects or serving as a key participant  
  • Ability to work in fast-paced, highly regulated environments that require strong attention to detail and follow-through
  • Successful experience participating in cross-functional teams
  • Collaborative and diplomatic personality
  • Must be able to multi-task and prioritize assignments effectively  

Calculated Hire provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, national origin, age, sex, citizenship, disability, genetic information, gender, sexual orientation, gender identity, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state, and local laws.

JO-2110-116153

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